Watch Me Fire Myself With AI
How the ProfitSwarm Newsletter Works
Every Tuesday I ship the raw play-by-play so you can copy (or roast) my latest experiment.
Build Logs, Not Theory
Each week I push the boundaries, building new AI agents and automations in public.
Share and Learn
You get a transparent, story-driven email: what worked, what failed, and the exact prompts, code, and tools I used.
Apply and Automate
Steal my blueprints, join the discussion, and become an AI empowered entrepreneur.
Why Subscribe to Profit Swarm?
Ride shotgun on a world-first experiment
In 2025 I’m attempting to build a profitable company run entirely by autonomous AI agents. Subscribers get the un-censored play-by-play—architecture diagrams, prompt stacks, face-palm failures and all.
Copy-and-paste blueprints, not theory
I share the exact prompts, code snippets and Make/Lindy/GPT workflows that moved the needle each week. Open, steal, deploy; how much time will you save by automating?
Zero-fluff, BS-free AI intel
I test bleeding-edge AI tools so you don’t have to. You’ll get blunt verdicts on what’s hype, what breaks, and what’s printing cash right now.
A front row in the builder’s circle
Jump in before we cross 1,000 readers and you’ll shape the future community: early Q&A threads, email chats, and founding subs get first-in-line access when the fuller community rolls out (the wait-list is already live)
Immediate Win #1: The 18-page AI Automation Blueprint
Subscribe today and the welcome email drops my 5-Step Automation Blueprint: your quick-start guide to turning time-sucking tasks into reliable AI workflows -> straight into your inbox.
No gate-keeping. No spam. Just the real story, every week. Buckle up and build with me.
Subscribe Now:
Meet the Founder
My name is Woody, I’m a multi-exit founder who’s been writing software and selling it for 15 years or so. Tech is my first love, business my second.
I’m an indie hacker through and through. I like to invent systems, hybridise business models, and make cool stuff.
- $1.5m+ WordPress and Software products sold
- 15+ years building products as solo, founder, lead engineer
- 5+ Successful Joint Ventures
- Exit to Automattic
- Maker hacker through and through (my projects)
This newsletter will reflect my alternative/hacker founder approach – this won’t be a corporate AI newsletter, it’ll be nuts and bolts building an all-AI business.
What Subscribers are Saying
“I just wanted to reach out and say that your article was incredibly interesting and well-explained—so thanks for sharing! 🙂 I’m not a dev but the way you break things down makes it really easy to follow without getting too technical. Can’t wait for your next email!”
“Overall this experiment you are going on is sparking all sorts of ideas… I really love how you are breaking everything down and explaining it, makes it very easy to understand these new concepts, or new to some of us.”
“I just wanted to say how much I’m loving the challenge. I’ve already learned so many useful concepts and strategies. Thank you for putting this together!”
“I find your 2025 AI Business Challenge truly inspiring. I’m keen to see how AI can autonomously drive productivity. Wishing you all the best in this exciting endeavor.”
“This is my preferred content type. The screenshots were nice to provide context and going in-depth on one aspect/ai platform made it a great read.”
“I admire the mission and hope to learn alongside you in this journey.”
Ride Along on the 100% AI Business Challenge
Who Should Subscribe?
I’m challenging myself to build a 100% AI business in 2025.
I’ve made profitable companies before, but now I’ll attempt to translate everything I’ve learned into a team of agents and bots that make a profit unattended.
This newsletter will document everything along the way. I’ll be sharing scripts, code, successes and failures with my subscribers. Subscribe if you’re:
- An entrepreneur, founder, or you work at a startup
- An AI Hacker, or amateur prompt-smith
- Interested in the real state of AI
- Up for learning from my failures 😅
What I’m Building
What follows is what I expect to cover for this newsletter in 2025, (we’ll probably come across some other interesting AI madness along the way).
Agents, Swarms, Tasks and Roles
I’m going to experiment widely with the granularity of roles and tasks. I even want to dabble with the psyche of potential AI employees.
AI Co-op Platforms
How do I interact with each of them? Do they just text me progress reports?
What product can profit?
What product/service will be sustainably profitable for this AI team? How do I find the right market?
Existing AI Tools
Homegrown AI Tooling
Scaling AI Business Swarms
Future of Work
Ethical Considerations
I’ll explore strategies for responsible AI implementation: Do no harm. Add value. Don’t be an internet douche bot.
Stability, Endurance, and the fluctuating market
How do they watch for curve balls and manoeuvre? Is it possible to build evolution into the system?